CUSTOMER WIN-BACK CALCULATOR
What’s a lapsed customer worth to you?
Estimate the revenue from inviting past customers back with a timely, relevant WhatsApp message.
7-day free trial · about 15 minutes to connect your number · Meta bills message charges to you directly (you add a card in Meta)
Illustrative example. Names and details are made up.
Bought before, not in your usual repeat window.
Customers who opted in to marketing messages.
Your assumption. Test and replace.
Sets the Meta message rate.
METHOD
How the numbers work.
Your assumptions
Every rate here is yours to set. We don’t publish benchmark conversion rates, because results depend on your customers, offer and timing.
Message costs
We count the messages the journey would send (up to two per person) at Meta’s marketing rate for the country you choose. Meta decides each template’s category when it reviews it.
Plan cost
We add the smallest ConvoHut plan that covers the customers you’d reach each month, at the annual price.
Then test it
Run the journey for a month with a small hold-out group that gets no message, compare the two, and put your real result back into the calculator.
Illustrative example. Names and details are made up.
USE YOUR OWN NUMBERS
An estimate, not a promise.
The result depends on the figures you enter. Start with your own averages, then check the real results in ConvoHut’s reporting once a journey is running.
See plans and pricing →LIVE NOW · 7-DAY FREE TRIAL
More sales from every conversation.
WhatsApp marketing, sales and support from your own number. 7-day free trial, free onboarding and Meta verification help.
- Meta Tech Provider
- Hosted on AWS
- Australian company
- Your number stays yours
