PRICING

Simple plans. Meta messages at cost.

Plans from A$24 a month, billed annually, or A$34 month to month. 7-day free trial on every plan. Meta bills messages to you directly, with no ConvoHut markup.

7-day free trial · about 15 minutes to connect your number · Meta bills message charges to you directly (you add a card in Meta)

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Sheet · No visit in 60 days

Illustrative example. Names and details are made up.

Plans and prices

Growth

For businesses starting WhatsApp automation.

A$24/month

Billed annually: A$288 a year. Save 29%.

7-day free trial · plus GST in Australia
  • 1,000 reached customers a month
  • 1 connected sheet or store
  • 1 WhatsApp number
  • Unlimited team members
  • All journeys and campaigns
  • Shared team inbox
  • Email support
Start free trial
Best for most teams

Pro

For teams running marketing, sales and support.

A$69/month

Billed annually: A$828 a year. Save 30%.

7-day free trial · plus GST in Australia
  • 5,000 reached customers a month
  • Up to 2 connected sheets or stores
  • Up to 2 WhatsApp numbers
  • Everything in Growth
  • Priority support
  • Launch setup review
Start free trial

Business

For higher volumes and multiple locations.

A$199/month

Billed annually: A$2,388 a year. Save 29%.

7-day free trial · plus GST in Australia
  • 15,000 reached customers a month
  • Up to 5 connected sheets or stores
  • Up to 5 WhatsApp numbers
  • Everything in Pro
  • Named success contact
  • Monthly journey review
Start free trial

Enterprise

For custom systems and larger teams.

Custom

Volume pricing, quoted per business.

Talk to us
  • Custom integrations with your CRM, booking or in-house systems
  • Volume pricing
  • Everything in Business
  • Assisted onboarding
  • Named contact for integrations
Talk to sales

PLAN DETAILS

Compare plans.

FeatureGrowthProBusinessEnterprise
Reached customers a month1,0005,00015,000Custom
Connected sheets or stores1Up to 2Up to 5Custom
WhatsApp numbers1Up to 2Up to 5Custom
Team membersUnlimitedUnlimitedUnlimitedUnlimited
Journeys, automations and campaigns✓✓✓✓
Shared team inbox✓✓✓✓
Google Sheets, Zapier and Shopify✓✓✓✓
Compliance checks by market✓✓✓✓
Meta cost estimate before sending✓✓✓✓
Free onboarding and Meta verification help✓✓✓✓
SupportEmailPriorityNamed success contactNamed contact
Launch setup review—✓✓✓
Monthly journey review——✓✓
Custom integrations———✓

TWO BILLS, BOTH VISIBLE

Your ConvoHut plan, plus Meta’s message charges at cost.

ConvoHut

One flat plan for the software. No per-message charges and no per-seat charges.

Meta

Meta charges per delivered message, by message type and the customer’s country, billed to your own Meta account.

Estimate your Meta charges →

META PER-MESSAGE PRICING

What Meta charges for, and what’s free.

Message typeHow Meta chargesTypical use
Marketing templatesCharged per delivered message, at the rate for the customer’s country. Not delivered to US (+1) numbers.Offers, launches, abandoned cart, win-back
Utility templatesCharged per delivered message, inside or outside the 24-hour customer service window.Order updates, booking confirmations, payment reminders
Authentication templatesCharged per delivered message.One-time passcodes
Service messagesFree-form replies inside the 24-hour customer service window. The first 1,000 each month per business phone number are free, then Meta charges per message.Answering customer questions
Free entry pointWhen a customer messages you from a Click-to-WhatsApp ad on the WhatsApp mobile app and you reply within 24 hours, every message is free for up to 7 days from your reply.Ad leads

Source: Meta’s WhatsApp Business Platform pricing documentation, checked 28 September 2026. Meta prices per delivered message by category and the recipient’s country code, and offers volume tiers on utility and authentication. Meta bills your own Meta account; ConvoHut adds no markup. Always check Meta’s current rate card before you rely on a number.

Changed on 1 October 2026. Meta now charges for utility templates sent inside the 24-hour window, and for service messages (your free-form replies) after the first 1,000 free each month per business phone number. Our estimator includes this.

EVERY PLAN

Included on every plan.

Free onboarding

We help you connect WhatsApp and your data, and launch your first journey.

Training

Training for your team on journeys, campaigns and the inbox.

Meta verification help

Guidance through Meta business verification, display name and template approval.

Every use case

All marketing, sales and support journeys and campaigns.

Your own number

Your WhatsApp Business Account and number stay yours.

Unlimited team members

Everyone who needs the inbox can use it.

FAQ

Pricing questions.

What is a reached customer?

A unique WhatsApp number that receives at least one campaign or journey message from you in a calendar month. Ten messages to the same person count as one reached customer.

How does the free trial work?

Every plan starts with a 7-day free trial of ConvoHut. Sign up at dashboard.convohut.com. Meta’s message charges are separate: Meta bills them to your own Meta account from the first charged message, including during the trial.

What’s the difference between monthly and annual billing?

Annual plans are paid once a year and work out cheaper per month (up to 30% less). Monthly plans are paid month to month and you can cancel any time.

What currency will I be charged in?

Australian dollars. If your card is in another currency, your bank or card provider sets the final converted amount and any fees.

Is GST included?

No. Prices exclude GST. Australian customers pay GST on top. Customers outside Australia are not usually charged Australian GST; your invoice shows the tax that applies.

What happens if I go over my plan?

Your journeys keep running. If you regularly exceed your plan, we’ll contact you first, and may move you to the plan that fits from your next billing period.

Can I change plans later?

Yes. You can move up or down between plans. Changes apply from your next billing period unless we agree otherwise.

Does ConvoHut charge per message?

No. ConvoHut is a flat plan. Meta charges for WhatsApp messages at its published rates, billed directly to your Meta account, with no ConvoHut markup.

Why do I pay Meta separately?

Because the WhatsApp Business Account is yours. You add your own payment method in Meta’s WhatsApp Manager, so you see Meta’s charges directly and keep control if you ever change provider.

Are replies to customers free?

Partly. Your first 1,000 free-form replies each month per business phone number are free, then Meta charges per message. Utility templates are charged even inside the 24-hour window. Messages in the free window of up to 7 days after a Click-to-WhatsApp ad stay free.

What does Enterprise include?

Everything in Business, plus custom integrations with your CRM, booking platform or in-house systems, volume pricing and assisted onboarding.

Do you offer discounts for agencies or non-profits?

Agencies can join the partner programme. For non-profits, contact us and tell us about your organisation.

WATCH

On WhatsApp in four steps.

Free up your number, link it to Meta, add payment in Meta and launch your first journey. We help with every step.

On WhatsApp in four steps25 seconds · sample data

WHAT YOU GET

Every plan includes the full builder.

Journeys, campaigns, templates and the shared inbox are in every plan.

Building and scheduling a campaign

Recreation of the ConvoHut app with sample data.

LIVE NOW · 7-DAY FREE TRIAL

More sales from every conversation.

WhatsApp marketing, sales and support from your own number. 7-day free trial, free onboarding and Meta verification help.

  • Meta Tech Provider
  • Hosted on AWS
  • Australian company
  • Your number stays yours
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