ConvoHut
Roadmap

What exists, what is being built, and what we are only thinking about.

ConvoHut is pre-launch. Rather than describing a roadmap as though it had shipped, this page states the position of everything on the site. If a page elsewhere says coming soon, this is where it resolves.

Is ConvoHut available yet?

Not publicly. ConvoHut is in build, with the first release targeting Shopify merchants in Australia. We are taking waitlist registrations now and working with a small group of early customers who want to shape it. Nothing on this site is sold as available unless it is marked as such.

What the labels mean

In buildBeing built for the first release
Next upCommitted, straight after launch
LaterOn the roadmap, not yet scheduled
ExploringUnder consideration — not committed

Core platform

WhatsApp Business Account connection

Meta Embedded Signup so you connect your own account and keep your own Meta billing.

In build

Shopify connection

Carts, orders, customers, products and checkouts flowing in as signals.

In build

Contacts and consent records

One record per person, with consent state, source and timestamp.

In build

Message templates

Create, preview, submit to Meta for approval, and track status.

In build

Campaigns

Segment, schedule, compliance-check, send, and report.

In build

Automations and the journey builder

Triggers, waits, conditions, branches and stop conditions on a visual canvas.

In build

Shared inbox

Two-way conversations with a customer profile alongside the thread.

In build

Analytics and attribution

Delivery funnel, revenue by market, cost per message.

In build

Compliance engine

Consent gating on import

Blocks contacts without documented consent rather than warning about them.

In build

Automatic opt-out processing

STOP, UNSUBSCRIBE, OPT OUT, CANCEL, QUIT and END suppress immediately.

In build

Six-point pre-send check

The send button stays disabled until every check passes.

In build

Per-market quiet hours

Local timezone, default 9pm–9am, messages queued rather than sent.

In build

Consent audit trail

When, how and from where consent was captured.

In build

Per-market data residency

Storage regions aligned to each market.

Next up

DSAR workflows

Automated data subject access and erasure handling.

Later

Markets

Australia — Spam Act 2003

Phase 1. The launch market, and where the first customers will be.

In build

India — DPDPA 2023

Phase 2. Deepest WhatsApp penetration, lowest message rates.

Next up

South Africa — POPIA

Phase 3.

Next up

United Kingdom — UK GDPR and PECR

Phase 4.

Later

United States — TCPA

Phase 5. Highest compliance risk, so deliberately not early.

Later

Europe — EU GDPR

Phase 6.

Later

Integrations

Shopify

The first and, at launch, the only commerce connection.

In build

Meta Business

Required for the WhatsApp Business Platform connection.

In build

Klaviyo

For brands already running lifecycle email.

Next up

Google Analytics

So WhatsApp-attributed revenue reconciles with your existing reporting.

Next up

Zapier

For everything we do not connect to natively.

Next up

WooCommerce (roadmap)

Not committed. Tell us if you need it and it moves up.

Exploring

CRM connections — HubSpot, Zoho, Salesforce

Follows the lead-generation use case, which is not a launch focus.

Exploring

Beyond the first release

AI agents inside your rules

Answering product and policy questions from approved knowledge, with escalation to a human.

Later

AI optimal send time

Choosing send windows per contact rather than per campaign.

Later

A/B testing

Testing one variable at a time inside a journey.

Later

Agency multi-client workspaces

Managing several client accounts from one login. Until then, agencies work through the referral arrangement.

Later

Referral commission (white-label on the roadmap)

Your branding inside the platform for your clients. Roadmap only, and we will not pretend otherwise.

Exploring

Lead-generation use cases

Forms, CRM leads and appointment journeys for non-ecommerce businesses.

Exploring

Channels beyond WhatsApp

Direction, not a commitment. WhatsApp has to be excellent first.

Exploring

Waitlist members influence this order. We are prioritising by what early customers actually need rather than by what demos well. If something marked “exploring” is a blocker for you, say so when you join — that is genuinely how these decisions are being made right now.

Why we publish this at all

Most pre-launch companies describe the finished product and hope you do not check. It works until a prospect gets into a demo, asks for the thing they were sold, and discovers it is a roadmap item. Then you have lost the deal and the reference.

We would rather have a smaller waitlist of people who know exactly what they are joining. It also means that when we do say something works, you have a reason to believe it.

Join the waitlist

Questions this raises

When does ConvoHut launch?

The first release targets Shopify merchants in Australia. We are not publishing a date, because dates set before a product is finished are usually wrong. Waitlist members hear first, with real notice.

Can I use ConvoHut today?

Not yet. You can join the waitlist, and if you are an Australian Shopify merchant with meaningful cart volume you may be a fit for the early customer group, which gets hands-on setup with the founder.

Does the waitlist cost anything?

No. There is no payment, no commitment and no contract. Early access pricing will be locked for twelve months for the first cohort.

What if I use WooCommerce (roadmap) and not Shopify?

WooCommerce (roadmap) is marked exploring, which means it is not committed. Join the waitlist and say so — demand from the waitlist is what moves items up this page.

Will the roadmap change?

Almost certainly. That is the point of working with early customers. What will not change is that this page reflects the real position rather than the flattering one.

How will I know when something ships?

This page is updated as items move, and waitlist members are told directly. We will not quietly relabel something as available without saying so.

Join early and help set the order.

Tell us your platform, your markets and the one journey you would build first. That is what decides what gets built next.

Join the waitlist