Within a minute of the missed callUtility
missed_call_v1Hi, sorry we missed your call to {{business}}. We’re on a job right now. What can we help with? Reply here and we’ll get back to you within the hour.
SALES USE CASE
Never lose a customer to a missed call.
When you miss a call, send a WhatsApp message so the customer doesn’t call the next business on the list.
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9:41
Today
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Hi, sorry we missed your call to Northline. We’re on a job right now. What can we help with? Reply here and we’ll get back to you within the hour.
10:02 amNeed a switchboard quote for a rental.
10:14 am ✓✓Thanks, Aaron will message you at 2pm to arrange a time.
10:15 amMessage
Sheet · Quote sent 3 days ago
Illustrative example. Names and details are made up.
FOR TRADES AND SERVICES
Follow up while you’re on the tools.
Quotes, missed calls and job updates get a message from your number, even when you can’t stop to type.
- Team
- Sales
- Starts from
- Zapier · Google Sheets
- Goal
- More missed calls turned into conversations and bookings.
- Meta category
- Utility
IN PRACTICE
A missed call is often a customer moving on to the next business. An instant WhatsApp message saying you’re on a job and will reply shortly keeps them with you, and they can explain what they need in writing.
THE JOURNEY
How it runs.
- Starts when
- Your phone system or call-tracking tool logs a missed call to a sheet or through Zapier.
- Stops when
- Reply received or one message sent.
- Send “Sorry we missed you” with a way to continue by message.
- Notify Alert the team when they reply.
- Stop One message only.
SHEET TRIGGERNew Sheet Row
SEND MESSAGEmissed_call_v1
WAIT FOR REPLYTimeout: 2 hours
NOTIFY MEOn reply
END FLOWEnd Flow
Styled like ConvoHut’s flow builder. Every node is editable.
THE FULL PLAYBOOK
Everything you need to launch it.
The exact messages, the sheet, the build and the rules.
Template names and wording are examples. Write in your own voice and submit templates to Meta for approval; Meta confirms the category.
Missed call follow-up · example sheet
| A | B | C | D | |
|---|---|---|---|---|
| 1 | phone | called_at | business | consent |
| 2 | +61 4•• ••• | Mon 10:14 | Summit Electrical | existing customer |
| 3 | +61 4•• ••• | Mon 11:02 | Summit Electrical | existing customer |
| 4 | +61 4•• ••• | Mon 13:40 | Summit Electrical | existing customer |
Only the phone column is required. The highlighted row is the newest: adding it starts the journey. Example data only.
- TriggerNew Sheet Row
Your phone system or call-tracking app logs missed calls through Zapier.
- Send Messagemissed_call_v1
- Wait for ReplyTimeout: 2 hours
- Notify MeOn reply
- End Flow
On reply
The team is alerted with the caller’s message.
On timeout
Nothing more is sent. Call back if needed.
On opt-out
The contact leaves the journey straight away and is excluded from future marketing messages.
Mistakes to avoid
- Messaging numbers you don’t have permission to contact.
- Promising a callback time you can’t keep.
- Sending more than one message.
The moment
You’re on a job, your phone rings twice, and you can’t answer.
A missed call is often a lost customer. Voicemails go unheard until the evening.
Data you need
- Caller name (if known)
- Phone number
- Time of call
- Consent or existing relationship
Measure
- Missed calls followed up
- Replies
- Jobs or bookings from those replies
Good practice
- Keep it short and human.
- Say when they’ll hear back.
- Only message numbers you’re allowed to contact.
Works for
Free PDF- Trades and home services
- Clinics and practices
- Real estate agencies
- Restaurants taking bookings
Missed call follow-up playbook
Journey, sample messages, setup checklist and metrics.
Download ↓FAQ
Questions.
Can I message any number that calls me?
Business-initiated WhatsApp messages need the person’s agreement to be contacted. Check your consent process and local rules before messaging callers.
What phone systems work?
Any that can log missed calls to Google Sheets or trigger a Zap.
Who owns the number and the data?
You do. ConvoHut connects to your own WhatsApp Business Account, and Meta bills messages to you with no ConvoHut markup.
RELATED
Often used together.
Sales
Speed-to-lead follow-up
When an enquiry comes in, start a WhatsApp conversation straight away, and alert your team the moment the lead replies.
Google Sheets · Zapier · Contact importSee the journey →SalesLead qualification
Ask new leads two or three quick questions on WhatsApp, branch on their answers, and send the hottest leads straight to a salesperson.
Google Sheets · ZapierSee the journey →SupportShared inbox for customer questions
Bring WhatsApp questions into one shared inbox with the customer’s details and journey history, so your team replies fast and nobody answers twice.
Google Sheets · Zapier · ShopifySee the journey →IN THE APP
How this runs in ConvoHut.
A new row or form entry starts the journey, then replies decide the next step.
A journey running step by step
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