GOOGLE ADS LEAD FORMS TO GOOGLE SHEETS
Google Ads lead forms to Google Sheets, then WhatsApp.
How to add a Google Sheets row for each new Google Ads lead forms record, so ConvoHut can start a WhatsApp journey from it. This takes Zapier, Make or a webhook.
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Illustrative example. Names and details are made up.
ADS
The options.
Trigger, then Google Sheets “Create Spreadsheet Row”
Triggers you can use:
- New Lead Form Entry (polling)
Make, webhooks and more
- Lead form webhook (URL and key) to a Google Apps Script web app
- Manual CSV download from Assets → Lead form assets
- Google Ads keeps leads for 60 days. Download or send them somewhere before then.
THE SHEET
The columns to send.
Send one row per record, with the column names in row 1. Phone is the only required column and must include the country code.
- Name
- Phone
- Campaign
- Consent: that the person agreed to WhatsApp messages
| A | B | C | |
|---|---|---|---|
| 1 | Name | Phone | Campaign |
| 2 | Sarah | +61 412 000 184 | Spring open day |
| 3 | Tom | +61 433 000 912 | Spring open day |
| 4 | Ana | +64 21 000 457 | Winter sale |
Row 1 holds the column names. The highlighted row is the newest: adding it starts the journey. Example data only.
BUILD
Then, in ConvoHut.
- 01
Open Automations, then Create Automation, and choose New Sheet Row as the trigger.
- 02
Pick the spreadsheet and tab, and map Phone and Name.
- 03
Add your approved template, a wait for reply, and a notify step.
- 04
Pass the compliance review for your markets, then Activate Now. Test with your own number first.
RECIPES
Recipes that work with Google Ads lead forms.
Checked against Google Ads lead forms’s, Zapier’s and Google’s documentation in September 2026. Features, plan requirements and trigger names change; check the current documentation when you set it up. ConvoHut isn’t affiliated with Google Ads lead forms.
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